2012 Honda Civic Cpe 2dr Auto EX
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Wednesday, November 30, 2011
Are you in the market for a new Honda? Check out our inventory to see what we have in stock such as this 2012 Honda Civic!
Tuesday, November 29, 2011
The Honda Civic Sedan's Awards, Accolades, and Ratings
The 2012 Honda Civic was named Best Resale Value for a Compact Car by Kelley Blue Book's kbb.com. Depreciation (or loss of value) is typically a car buyer's primary expense during ownership. Taking resale value into account can help drivers save money in the long run. Kelley Blue Book® Residual Values are projected based on market conditions for each vehicle, competition within vehicle segments, expectations of the future economy and combined experience of Kelley Blue Book's residual analysts.Vehicle's projected resale value is specific to the 2012 model year. For more information, visit Kelley Blue Book's kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc. 
The Honda Civic is J.D. Power and Associates' "Highest Ranked Compact Car in Initial Quality in a Tie" with the Honda Insight in their 2011 Initial Quality Study SM (IQS)(tied with the Honda Insight). The IQS named the highest performers within the first 90 days of vehicle ownership. Needless to say, a trophy like this deserves a prime spot in the trophy case.Visit the J.D. Power and Associates website here to view the complete study.Honda Civic received the lowest number of problems per 100 vehicles among compact cars in a tie in the proprietary J.D. Power and Associates 2011 Initial Quality StudySM. Study based on responses from 73,790 new-vehicle owners, measuring 234 models and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com. 
The Insurance Institute for Highway Safety (IIHS) has named the 2012 Civic Sedan a "2011 Top Safety Pick," based on more stringent standards implemented in 2010. The Civic Sedan received top ratings in each category including frontal offset, side impact and rear impact crash safety tests and the new roof-strength test. 
Honda has won the first ever Edmunds.com Best Retained Value Award for Non-Luxury Brands. In addition, four Honda models won model-level 2011 Edmunds.com Best Retained Value Awards. Having a clear idea about a car's future resale value is an important part of the car-buying process, and Honda is proud to be recognized for how well our vehicles hold their value over time. 
Honda has a long history of environmental leadership, including the introduction of America's first mass-produced hybrid, the [original] Honda Insight, and the first vehicle to meet California's Low-Emission Vehicle standards, 1996 Civic well in advance of regulatory requirements. Acknowledgment of our commitment to innovation can be seen by Honda's topping the rankings as the country's greenest automaker by the Union of Concerned Scientists (UCS)—for the fifth consecutive year[1]. [1] Based on a Union of Concerned Scientists analysis of fleetwide global warming and smog emissions from 2008 model year vehicles.
Monday, November 28, 2011
Tuesday, November 22, 2011
Honda Civic Natural Gas Named 2012 Green Car of the Year
"The Civic Natural Gas is not only a great vehicle, it also demonstrates Honda's commitment to provide a variety of alternatives to gasoline," said Michael Accavitti, vice president of marketing at American Honda Motor Co., Inc. "The Civic Natural Gas and the all-new Fit EV that we introduced yesterday at the Los Angeles Auto Show are the latest additions to a rapidly expanding family of alternative energy Honda vehicles aimed at cutting petroleum use and reducing our carbon footprint."
To support growing consumer interest in alternative-fuel vehicles, Honda is expanding its retail network of Civic Natural Gas retail outlets to 200 dealers in 36 states. Previously, retail sales of the natural gas-powered Civic had been limited to four states – California, New York, Utah and Oklahoma. The 2012 Civic Natural Gas went on sale on October 18 with a manufacturer's suggested retail price1 (MSRP) starting at $26,155.
With multiple benefits including lower fuel costs and extremely low smog-forming emissions, the 2012 Civic Natural Gas currently qualifies for a state-issued decal allowing single-occupant access to High-Occupancy Vehicle (HOV) "carpool" lanes in California and several other states.
The Civic Natural Gas engine produces almost zero smog-forming emissions and is the cleanest internal-combustion vehicle certified by the U.S. Environmental Protection Agency (Tier-II, Bin-2 and ILEV certification as of August 2010).
Featuring new styling, enhanced feature content and increased fuel economy, the redesigned 2012 Civic Natural Gas can now be equipped with the Honda Satellite-Linked Navigation System featuring an exclusive database of publicly accessible Compressed Natural Gas (CNG) refueling stations across the United States.
All Civic Natural Gas models are produced by Honda Manufacturing of Indiana, LLC (HMIN) using domestic and globally sourced parts. HMIN is the recipient of a 2011 Platinum Award for quality from J.D. Power and Associates. In addition to being named 2012 Green Car of the Year, previous versions of the CNG-powered Civic have topped the "greenest vehicle" rankings of the American Council for an Energy Efficient Economy (ACEEE) for eight straight years.
About the Green Car of the Year® Award
The Green Car of the Year® is presented annually by the Green Car Journal. In addition to the publication's editors, jurors include Carl Pope, chairman of the Sierra Club; Frances Beinecke, president of the Natural Resources Defense Council; Jean-Michel Cousteau, president of Ocean Futures Society; Matt Petersen, president of Global Green USA; Jay Leno, noted auto enthusiast and host of the "Tonight Show," as well as automotive icon Carroll Shelby.
Honda Environmental Leadership
Honda is a leader in the development of leading-edge technologies to improve fuel efficiency and reduce CO2 emissions. Honda has led the Union of Concerned Scientists (UCS) rankings of overall vehicle environmental performance since 2000, and a Honda vehicle has topped the list of America's greenest vehicles, from the America Council for an Energy-Efficient Economy (ACEEE), for eleven consecutive years.
In 2006, Honda became the first automaker to announce voluntary CO2 emissions reduction targets for its global fleet of automobile, powersports and power equipment products and its global network of manufacturing plants. Today, the company is striving for even greater reductions in CO2 emissions that contribute to global climate change, while also working to minimize waste, water use and the total environmental footprint of its operations worldwide.
1MSRP excluding tax, license, registration, $750.00 destination charge and options. Dealer prices may vary.
Courtesy of Honda
Monday, November 21, 2011
Thursday, November 17, 2011
Wednesday, November 16, 2011
Tuesday, November 15, 2011
Honda's Newest Website Launched as Resource for Public Policy Audiences
The Honda Government Relations office today launched a new website to provide the latest information about the company’s investment in America and efforts to enhance fuel efficiency, develop advanced safety technologies, and deliver top-level quality to customers.
HondaInAmerica.com was developed to be a resource for policymakers, regulators and media at the federal, state and local levels. Comprehensive data is now available online about the company’s employment, manufacturing, and purchasing history in America. Seven investment sections – Manufacturing, Employment, R&D, Parts & Suppliers, Environment, Safety and Communities – detail Honda’s U.S. operations through charts, tables and videos.
“For more than 20 years, Honda Government Relations produced a comprehensive data book that became a valuable resource to congressional and agency staff, and automotive and policy media,” said Edward B. Cohen, Vice President of Government & Industry Relations for Honda North America, Inc. “We now offer our audiences the same valuable information through a site that both extends our reach and is more environmentally sustainable.”
To demonstrate Honda’s presence in all 50 states, the website also features a U.S. Investment Map, plotting Honda facility, dealership and supplier locations on a state-by-state level and listing capital investment, total direct and indirect employment and philanthropic activities.
HondaInAmerica.com includes a Honda Video section covering a range of relevant topics including innovative technologies, alternative fuel vehicles, community outreach and advanced safety capabilities. Other features include a News and Views section for users to access Honda news releases, opinion pieces, issue briefs and articles in real-time.
“We are very proud to tell the story of our company’s 50 year history in America. By demonstrating Honda’s commitment to the U.S. through building products here, employing Americans in all 50 states, purchasing from local suppliers, and engaging in U.S.-based R&D, we can help lawmakers understand the economic and societal impact we have on their state and district.” said Cohen.
Data found at HondaInAmerica.com:
- 87 percent of Honda and Acura vehicles sold in the U.S. in 2010 were made in North America, the highest percentage of any international automaker.
- With 11 R&D facilities in the U.S. today, Honda has more than any international auto manufacturer.
- Honda purchased over $90 billion in U.S. parts and materials in the past five years.
- Honda operates nine manufacturing facilities in the U.S., producing 955,000 automobiles, 1.04 million vehicle engines, 933,000 general-purpose engines, 863,000 transmissions, 342,000 power equipment, and 84,000 all-terrain vehicles
- Honda has had no layoffs in more than 50 years of operations in the U.S.
Visit HondaInAmerica.com for more information!
Courtesy of Honda
Monday, November 14, 2011
Red Tag Sales Event
Get great deals on the 2012 Civic LX, the 2011 CR-V LX, the 2012 Accord, and the 2012 Odyssey LX.
Click on the link for more information. http://bit.ly/sDIy5O
Friday, November 11, 2011
Thursday, November 10, 2011
Wednesday, November 9, 2011
Thank you to the authors of these reviews. Way to go team!
Three positive reviews from Google Maps:
Review One
"EXCELLENT!! My experience at Serra Honda was absolutely the best car buying experience I could ask for. The sales person (Lajuana) was knowledgeable, courteous and helped us through the process like a pro. This was the second car I have purchased from Serra and will certainly be back for the third when the time comes. I would highly recommend shopping here to anyone and in particular giving Lajuana a call.
Review Three
" The best car experience I have ever had. This is my second car purchased from them in the past two years. My salesperson (LaJuana Roden) was more than just helpful. She did everything she could do To make my experience pleasant. I would highly recommend them to anyone looking for a car!!! Teresa Hood"
Tuesday, November 8, 2011
Honda Unveils All-new ASIMO with Significant Advancements
1Honda internal research as of Nov. 8, 2011
Since the establishment of the company, Honda has continued to take on new challenges in the effort to create new products and advance technologies with the spirit of utilizing technology to help people. In the area of humanoid robot research, Honda has been developing and advancing the ASIMO humanoid robot to realize a dream to be useful for people and to help enrich people's daily lives.
Honda has a newly established collective name, Honda Robotics, to represent all of its robotics technologies and product applications created through its research and development of humanoid robots. While continuing the research and development of humanoid robots, Honda will also focus on applying robotics technologies to mass-produced products and putting product applications into practical use.
Based on this concept of Honda Robotics, Honda also introduced an experimental model of a task-performing robot arm that was developed while applying multi-joint simultaneous orbit control and posture control technologies amassed through the research and development of ASIMO. This robot arm can be remotely controlled to perform tasks in unstable places which are difficult for people to access.
All-new ASIMO
The all-new ASIMO is now advanced from an "automatic machine" to an "autonomous machine" with the decision-making capability to determine its behavior in concert with its surroundings such as movements of people. At the beginning of the development process, the following three factors were identified as necessary for a robot to perform as an autonomous machine, and the technologies required to realize these capabilities were developed; 1) high-level postural balancing capability which enables the robot to maintain its posture by putting out its leg in an instant, 2) external recognition capability which enables the robot to integrate information, such as movements of people around it, from multiple sensors and estimate the changes that are taking place, and 3) the capability to generate autonomous behavior which enables the robot to make predictions from gathered information and autonomously determine the next behavior without being controlled by an operator. With these capabilities, the all-new ASIMO takes another step closer to practical use in an environment where it coexists with people.
1. Advancement of intelligence capability
Honda has developed a new system that is a fundamental technology for advanced intelligence, which comprehensively evaluates inputs from multiple sensors that are equivalent to the visual, auditory, and tactile senses of a human being, then estimates the situation of the surrounding environment and determines the corresponding behavior of the robot. With this technology, ASIMO became capable of responding to the movement of people and the surrounding situations. For instance, ASIMO will stop its current action and change its behavior to accommodate the intention of the other party. Moreover, coordination between visual and auditory sensors enables ASIMO to simultaneously recognize a face and voice, enabling ASIMO to recognize the voices of multiple people who are speaking simultaneously, which is difficult even for a human being to accomplish.
Further, ASIMO is now capable of predicting the direction a person will walk within the next few seconds based on information from pre-set space sensors and quickly determining to take an alternate path to avoid a collision with the person if the estimated locations of the person and the ASIMO intersect.
2. Advancement of physical capability
The combination of strengthened legs, an expanded range of leg movement and a newly developed control technology that enables ASIMO to change landing positions in the middle of a motion has enabled ASIMO to walk, run, run backward, hop on one leg or on two legs continuously. As a result of acquiring the ability to make such agile motions, ASIMO has become capable of more flexibly adapting to changing external situations so that it can, as an example, walk over an uneven surface while maintaining a stable posture.
3. Improved task-performing capability
Honda has developed a highly functional compact multi-fingered hand, which has a tactile sensor and a force sensor imbedded on the palm and in each finger, respectively, and which acts to control each finger independently. Combined with the object recognition technology based on visual and tactile senses, this multi-fingered hand enables the all-new ASIMO to perform tasks with dexterity, such as picking up a glass bottle and twisting off the cap, or holding a soft paper cup to pour a liquid without squishing it. Moreover, ASIMO is now capable of making sign language expressions which require the complex movement of fingers.
| Key specifications of the all-new ASIMO | |
| 1. Height | 130 cm |
| 2. Weight | 48kg (decreased 6kg from previous model) |
| 3. Operating degrees | Total: 57 degrees of freedom (increase of 23 degrees of freedom from previous model) |
| 4. Running Speed | 9km/hour (previous model: 6km/hour) |
Establishing a collective name, Honda Robotics, to represent Honda's robotics technologies and product applications
Studying human beings to understand people and learn from people is the root of Honda's manufacturing. While positioning the humanoid robot research as one of the important pillars in the area of studying human beings, Honda has been working to realize various functions of a human being that is the ultimate mobility with intelligence.
Honda newly established a collective term, Honda Robotics, and the logo to represent Honda's robotics technologies and application products created through its research and development of humanoid robot represented by ASIMO.
In addition to the all-new ASIMO and the task-performing robot arm introduced today, the previously introduced the walking assist device with stride management system which supports walking for people with weakened leg muscles, the bodyweight support assist system which reduces the load on legs by supporting part of the bodyweight, and the U3-X, a compact one-wheel-drive mobility device that provides free movement in all directions, are examples of product applications resulting from the application of bipedal technology and balance control technology amassed through the research and development of ASIMO.
Striving to offer next-generation mobility products which expand the joy and fun of mobility, Honda will continue the robotics research that leads to ASIMO, walking assist devices, U3-X and other technologies. In addition, Honda will also work proactively toward putting such product applications into practical use.
Task-performing Robot Arm
Technologies developed for ASIMO were applied to an experimental model of a task-performing robot arm, which moves on a self-propelled base and was designed under the assumption of being utilized at disaster sites or other places too dangerous for people to work. Toward this end, the robot arm was made possible to be remotely controlled to approach the object and stably perform necessary tasks even in a narrow space with unstable footing and many obstacles.
The stability control technology used for ASIMO's walking and running was applied to stabilize the posture of the end of the arm even on an unstable surface so that the robot arm can exert the necessary power output to perform the task. Moreover, the application of other ASIMO technologies such as the compact layout structural designing technique and multi-joint simultaneous orbit control technology that simultaneously controls as many as 57 motors imbedded in the joints of the arms and legs has enabled the robot arm to avoid obstacles and approach an object even in a narrow space with obstacles such as a complicated layout of pipelines.
In the development process, the robot arm is designed to perform the task of opening and closing valves on pipelines; however, it will become capable of performing a variety of tasks by changing the end piece of the arm.
Courtesy of Honda
Monday, November 7, 2011
Thursday, November 3, 2011
Wednesday, November 2, 2011
Honda's 'Sweet Dreams' Float to Lead 2012 Rose Parade
Honda's 2012 Rose Parade float entry, "Sweet Dreams," will lead the 123rd Rose Parade, Monday, Jan. 2, 2012, and introduce "Just Imagine…" as this year's Parade theme. Honda's float celebrates childlike imagination and Honda's belief in The Power of Dreams. This year marks Honda's 51st year of collaboration with the Tournament of Roses® and second year as presenting sponsor. Honda's new electric vehicle, the Honda Fit EV, will be the parade's official pace car.
"The creativity and imagination represented in the Honda float will truly capture the spirit of the 123rd Rose Parade theme, 'Just Imagine…,'" said Tournament of Roses president Richard W. Jackson. "I'm looking forward to 'Sweet Dreams' leading the Parade on January 2."
Parade-watchers will witness a 55-foot-long vision of a child's dreamlike imagination in which anything is possible. Sheep jump over a smiling crescent moon under a fanciful starry sky, leading to dreams of candy and gingerbread castles, hot air balloons, unicorns and a favorite teddy bear. In a rare encore performance, replicas of three past award-winning Honda floats are represented: a dreamy race car ("The Power of Dreams," 2003), the longest float in Rose Parade history ("Families across America," 2005) and a fanciful sailing ship that pays tribute to Honda's philanthropic activity ("Ship of Dreams," 2010). Representing more than just dreams of the past, the float also looks to the future with replicas of Honda's innovative products and technologies – the HondaJet – and ASIMO, the world's most advanced humanoid robot.
"The Rose Parade is Honda's opportunity to wish a happy New Year to everyone watching the Parade whether along the route or on television," said Stephan Morikawa, assistant vice president of American Honda Corporate Community Relations. "It's also a chance to work with the Tournament to showcase Honda's imaginative, innovative technologies."
In a parade first, the replicas of the HondaJet, "Families across America" and "Ship of Dreams" will be satellite units ranging from 13-feet-long to 26-feet-long propelled by Honda ATVs that will move independently of the main float unit. For the second straight year, Honda's main float will be propelled by a specially configured hybrid, low-emission engine to help the float function more efficiently and reduce its carbon footprint.
The Honda float and satellite units include a variety of flowers, plants and seeds that will later be ground up for mulch after the parade activities are concluded. Some of the flowers that will be used include white mums, white orchids, white roses, white everlasting, strawflower, lavender mums and roses, and blue irises combined with cotton, pampas grass, blue statice and orange lentil seeds.
Honda first collaborated with the Tournament of Roses in 1961 to provide two-wheeled vehicles for 1962 Parade operations. Honda has been a float participant in the Rose Parade since 1977 and has also served as the official Tournament of Roses vehicle since 1994. As presenting sponsor, the Honda float will lead the Parade and introduce the theme every year. It will not be a commercial entry and will not be part of the judging process. Prior to becoming presenting sponsor in 2011, Honda floats won awards 15 of the previous 16 years.
Courtesy of Honda
Tuesday, November 1, 2011
Honda to Debut Two All-New Models at the Los Angeles Auto Show
Courtesy of Honda
Honda: Environmental Technology
Honda has long been recognized as a global leader in reducing the environmental impact of internal combustion engines through improved fuel efficiency and reduced emissions, and Honda Power Equipment is proud to contribute to that legacy. Powered exclusively by four-stroke engines, Honda Power Equipment products are quiet and fuel efficient.
Corporate Leadership
Honda recognizes that the preservation of natural resources is not only a corporate responsibility but also an important company fundamental. Reducing the burden on the environment at every stage in a product's life cycle - from research and development through manufacture, sale, usage, and disposal - is at the core of Honda's corporate culture and philosophy.
Beyond its desire to develop cleaner products, Honda also seeks to reduce the environmental impact of all of its activities. Launched in 1998, Honda's Green Factory planning concept is the foundation of the company's environmentally forward-thinking manufacturing practices, which seek to minimize factory emissions and waste throughout the manufacturing process. Further, Honda's environmental commitment is reflected in its portfolio of International Organization for Standardization (ISO) certifications. The company's facilities throughout Japan and its major manufacturing facilities around the world have obtained ISO 14001 certification - an internationally recognized set of standards for environmental management systems.
Environmental Technology Milestones
Developing cleaner products is not a new mandate for Honda. Coupled with world-class quality and technology, Honda has routinely incorporated environmentally-focused features into its products for more than 40 years. A few examples include:
- Since 1964 Honda has manufactured only four-stroke outboard motors. Cleaner, more fuel-efficient and quieter than traditional two-stroke outboards, four-stroke motors also do not release oil directly into the water;
- In 1972 Honda introduced the Compound Vortex Controlled Combustion (CVCC) engine. The CVCC was the first automobile engine capable of meeting the 1970 Clean Air Act without the weight, cost, and complexity of a catalytic converter;
- In 1997 Honda entered the handheld power-equipment market with a noticeably quiet and fuel-efficient trimmer/brush cutter powered by the world's first 360-degree inclinable mini-four-stroke engine;
- In 1998 Honda became the first company to introduce an entire line of high-performance outboard motors that met the Environmental Protection Agency's (EPA's) year 2006 emission standards;
- In 2000 Honda became the first auto company to receive the EPA's Climate Protection Award for development of the Honda Insight, the first gas-electric hybrid vehicle sold in the United States;
- In 2002 Honda became the first automaker in the world to market a fuel cell vehicle certified by the U.S. EPA and the state of California. The 2005 Honda FCX also features its own fuel cell stack capable of cold weather operation;
- In 2003 Honda introduced the HRX lawnmower, the first to enable simultaneous distribution of grass clippings to both the bag and the ground with no additional equipment. Whether the user chooses to mulch, compost or dispose of the bagged clippings, all of the options provided by the HRX are better for the environment than conventional clipping disposal;
- In 2005 Honda introduced the iGX engine, a revolutionary, intelligent, computer-controlled general purpose engine. Representing a first in the power equipment industry, the iGX features an integrated electronic control unit (ECU) that delivers complete drive-by-wire remote control capability and controls key aspects of engine operation.
Honda's Global CO2 Emissions Reduction Target
Honda has established 2020 CO2 emissions reduction targets to address the most important business management issues of climate change and energy issues.
Honda has been pursuing its own environmental targets and is committed to proactive environmental conservation activities. In 2006, Honda set a goal to reduce global CO2 emissions from use of its motorcycles, automobiles and power products by 10 percent by the end of 2010 compared to year 2000 levels. In 2010, the goal was attained by all products.
Honda now has set a target to reduce CO2 emissions from its global products by 30 percent by the end of 2020 compared to year 2000 levels. Furthermore, in addition to reducing CO2 emissions during production and supply chain, Honda will strengthen its efforts to realize reductions in CO2 emissions through its entire corporate activities. Honda also will strengthen its efforts in advancing technologies in the area of total energy management - to reduce CO2 emissions through mobility and people's everyday lives.
Blue Skies for Our Children
Honda engineers, who took on the challenge to meet the stringent new emissions standards of the 1970s U.S. Clean Air Act, used the phrase "blue skies for our children" as a passionate rallying cry to devote themselves to this effort. Honda wants to pass on the "joy and freedom of mobility to the next generation (for our children), therefore, we want to realize a sustainable society where people can enjoy life (blue skies). This slogan continues to represent Honda's passion toward its environmental commitment which has not wavered and will remain resolute in the future.
Global Environmental Symbol
The circular graphic represents the earth and sun with blue skies (clean air), clean water, and lush green land expressing the bounty of nature that is necessary (for us) to realize a sustainable society where people can enjoy life. The white line through the middle represents a road where freedom of mobility is realized, while the heart represents Honda's thinking and passion toward (our) environmental commitment.
The Honda Environment Statement
As a responsible member of society determined to help preserve the global environment, Honda makes concerted efforts to contribute to human health and preservation of the global environment in each phase of its corporate activities and to stay at the forefront of such endeavors.
Courtesy of Honda
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